Resources
Guides, customer stories, and the latest from Optiversal, all in one place.
Customer stories
Hear from the retailers winning AI search with Optiversal.
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eBooks & guides
In-depth playbooks you can download and keep
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Playbook
Holiday Prep Playbook
The retailer's guide to Holiday 2026: getting found in AI Search
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Free with email
Guide
The AI Ready Merchant Feed
Make your catalog the definitive source for AI Search with our guide to AEO
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Free with email
Guide
The AI Ready PDP
How to optimize your Product Detail Pages for AI Search.
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Free with email
Case studies
Real results from retailers using Optiversal
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Home & Rugs
22.5%
Share of organic search traffic
Continuous enrichment plus a growing library of enriched landing pages became a compounding organic and AI-search engine.
Read the story
Apparel & Menswear
+12.5%
More clicks
AI-driven Google Merchant Feed enrichment lifted clicks, impressions, and conversions across a healthy catalog — and the momentum kept compounding after launch.
Read the story
Photography & Electronics
+12.4%
More clicks
A controlled A/B test proved AI feed enrichment drives double-digit gains in discoverability and efficiency — even against a tough, post-holiday comparison window.
Read the story
Product updates
The latest features and improvements we’ve shipped
August
Enhancement

Campaign-level performance views are now live in the Optiversal portal.
You can quickly see which Campaigns are driving the most traffic and sales, then drill into any campaign to understand how each individual page is performing.
It’s an easier way to spot top performers, uncover opportunities, and see the impact of every campaign all in one place.
July
New

Brand Stores give retailers a new way to turn brand demand into premium, shoppable destinations where customers can explore a specific brand’s story, assortment, bestsellers, new arrivals, and curated collections directly on their sites.
Brands can showcase more of their assortment, support launches and campaigns, and influence shoppers closer to purchase. Retailers unlock new retail media revenue opportunities, strengthen brand partnerships, and scale consistent experiences across hundreds or thousands of brands.
See examples:
Laneige
Kérastase
Summer Fridays
Saie
July
New

Shoppers are increasingly asking ChatGPT and other AI platforms to compare products before they buy. Now you can bring that same comparison experience directly to your site.
The new Comparison template presents relevant products side by side, helping shoppers quickly understand differences in features, benefits, specifications, use cases, and price.
Instead of allowing an AI platform or third-party publisher to own the comparison, retailers can now provide the answer within their own trusted commerce experience.
Ways it helps:
Capture high-intent searches such as “Product A vs. Product B”
Make complex product differences easier to understand
Help shoppers choose the right product with greater confidence
Create structured, comparison-rich content that is useful to both humans and AI crawlers
Keep shoppers on your site during a critical stage of the decision journey
Automated content for revenue growth from AI Search.
SOC 2 Type 2 compliant · Integrates with all major commerce platforms.